Erin Loechner

Juggling an active Internet career with writing, speaking, designing, and styling, Erin Loechner can be found daily at, a one-stop resource for loads of pint-sized inspiration, the latest-and-greatest products, and a daily dose of mom-friendly design. She also pens, an art/design website honored by The London Times as one of the top 50 design sites in the world. Her latest project? A newborn daughter nicknamed Bee -- her favorite design yet. Erin lives in the midwest with her film-editing husband, Ken, two adorable pups, and of course, little Bee. Follow Erin on Twitter, Facebook, Google+, and Pinterest.

How to Entertain Babies on a Plane

Our tiny trio is headed to Singapore this week and we’ve got a full 28 hours of travel time ahead of us (22 of those hours on a plane!). The last time we flew, Bee was just over 1 years old, and now that she’s a few months shy of 2, the game has certainly changed! Today I thought it might be fun to share a smart packing tip we’ve learned to entertain babies on loooooooong flights!:

toys for a plane ride

Our Play-Doh Afternoons

As a working mother who spends her morning in a corner table at the local coffee shop – plugging away on emails and article deadlines and post edits – my most savored time of day is the afternoon. Although I love my work and feel so grateful to have found a balance that works for me and my family, I can’t help but look forward to my quiet afternoons with Bee: just me, our tiny craft table and a few tubs of Play-Doh…


Pamper Your Mom - For Less

Mother’s Day is just a few days away, and what better excuse is there to pamper your favorite mother? Luckily, Basq’s incredible line of luxurious products for the body and soul are high on our radar, specifically the “It’s A Small World” collection. Sure, we’re partial, but what mother doesn’t have the fondest of memories seeing her child’s eyes light up with wonder at one of Disney’s most classic, well-loved rides?

Bring back that lovin’ feeling this year with Basq’s exclusive “It’s A Small World” line – and better yet? The entire collection is 50% off with promo code ISWMOM50, now through May 11th. Here are a few of our favorites!:

My "Aha" Parenting Moment

I’m not often hit with life-altering realizations on a regular basis, those “Aha moments” that everyone speaks about as a precursor to change, right before they move to Nicaragua or shave their head or perhaps taste tofu for the first time.

But yesterday, I had one…

The Moment I Knew She Was Ready

I remember the first time my girlfriend mentioned to me that her daughter had – at 13 months – transitioned into a big girl bed. My eyes widened as curiosity grew: “How did you know she was ready?”

My girlfriend smiled with a wink, responding simply: “She let me know.”

Rocket Fuel