Moms Working For You: Get Organized With sugarSNAP

Having left the corporate world to start my own writing business, I have a soft spot in my heart for other moms who have an idea and decide to bring it to life. This is my first post in a new series where I’ll be introducing moms who have started businesses focused on moms-to-be or moms of babies. The ladies behind sugarSNAP are a perfect example. I hope you enjoy meeting them and discovering their awesomely convenient products. (I happen to have — and adore — the sugarSNAP files, and definitely need to get my hands on their latest idea…)

  • Who are the moms behind sugarSNAP?

    Who are the moms behind sugarSNAP?

    “We’re Tarah and Stacy — moms of twins who met while pregnant & touring the hospital. We were twice as big as everyone, and soon discovered we shared the same due date! We became fast friends, supporting each other through our births, maternity leave & returning to work. We’re BFFs, career gals, wives, proud mompreneurs, dog people, organizing mavens, cocktail lovers & each other’s biggest fans.”
    - Tarah, sugarSNAP Co-Founder

    Photo courtesy of sugarSNAP.

  • What drove you to create your first product?

    What drove you to create your first product?

    “sugarSNAP came to life one day at a local park. One of our four babies was screaming, and we dove into our black-hole diaper bags to find the paci, burp cloth, teething ring, you-name-it missing item. We knew we had just about everything we needed, we just couldn’t find it in the diaper bag mess. There just has to be a better way, we thought. So, essentially, we invented the product we wished we’d had!”
    - Tarah, sugarSNAP Co-Founder

    Photo courtesy of sugarSNAP.

  • And what was that product?

    And what was that product?

    “Our first product is an innovative diaper bag organizer, a set of 5 mesh bags we call the sugarSNAP Files. Our series of five light-weight, beautifully designed bags fit perfectly inside your existing diaper bag. It also turns any bag — from fancy work tote to backpack — into a fully functioning diaper bag. All of the Files stay organized by snapping together with an innovative, patent-pending hook-and-ring system.”
    - Tarah, sugarSNAP Co-Founder

    Photo courtesy of sugarSNAP.

  • What have you added to the collection since?

    What have you added to the collection since?

    “We realized the second most chaotic area for parents is the family car. Most moms we knew carried extra supplies in their cars at all times, or wished they did. So we designed the coolest product out there for parents to organize their trunks, called the sugarSNAP Car-Go. The system includes a colorful, beautiful bin and six of our sugarSNAP pre-labeled mesh bags that keep items organized and quickly accessible.”
    - Tarah, sugarSNAP Co-Founder

    Photo courtesy of sugarSNAP.

  • What's your favorite Disney moment?

    What's your favorite Disney moment?

    “We both had awesome Disney moments this year! Stacy’s family went on a Disney cruise and called it the ‘best vacation they’ve ever taken’. For my twins’ fifth birthdays we went to Disneyland! They’re old enough to be huge fans of the characters and turned out to be little daredevils. I loved staying at Disneyland’s Grand Californian Hotel — the spa was the highlight for me!”
    - Tarah, sugarSNAP Co-Founder

    Photo courtesy of sugarSNAP.

  • Where can moms find sugarSNAP?

    Where can moms find sugarSNAP?

    “We’d love to connect with moms…

    …on the sugarSNAP site.

    …on Facebook.

    …and on Twitter.”
    - Tarah, sugarSNAP Co-Founder

    Photo courtesy of sugarSNAP.

 

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